Mt. Dew Releases First New "Full Time Flavor" In 10 Years!

Mountain Dew has a big announcement for the New Year: its first new permanent flavor in over a decade! Mountain Dew Major Melon is the first new addition to their flavor lineup since Mountain Dew White back in 2010.

Nicole Portwood, VP of marketing at Mountain Dew said, “Watermelon is a truly transportive taste, evoking feelings of freedom and nostalgia.” The watermelon flavor was the number one choice among lots of different test flavors.Mountain Dew Major Melon and Mountain Dew Major Melon Zero Sugar are now available nationwide, coming in 20-ounce bottles, 2-liter bottles, 12 packs of 12-ounce cans and other single and multipack sizes.

Check out a great article discussing the new flavor from Today